The importance of good communication The importance of good communication“But I though you meant …...

Listening may be the difference between agreement or disagreement How often have you asked...

Reasons to communicate As I was thinking about the topic for this month’s article a number of...

Communication and fair play We’ve all heard the complaint or maybe even had the experience of...

It’s important to make a good first impression.  You know what they say, most people will judge...

Your website is like the front door to your home. Once people are invited in it is your website’s...

There are so many marketing tools available to use; emails, Facebook, Houzz, direct mail and print...

There are many social media opportunities to take advantage of to help increase your business....

Your company’s website is your most powerful marketing tool. Being well ranked in search engines...

Search Engines, such as Google, Yahoo and Bing are constantly scouting the web looking for...

The first requirement for visitors to find your business by means of a search engine is to make...

Pay per Click advertising also known as cost per click, is a model used to direct traffic to your...

Beautiful creations catch our attention because they resonate with something deep down in the...

The importance of checking out web marketing promises I am writing about this because it seems to...

Top search engine results –  the promises and pitfalls of SEO Recently I have heard about too...

Website Marketing – promises or problems? With the advent and growth of the World Wide Web many...

Yes, everyone needs a website I am often asked about websites.  These questions range from...

Consider the 3 C’s When Designing Your Website Character The personality of your website should...

There are many SEO marketers or digital marketing “gurus” out there.  Before you choose one...

SEO otherwise known as” search engine optimization” pertains to Google rankings. No company...

The pandemic has changed the way we all shop and interact. These types of changes have made your...

The first requirement for visitors to find your business is to make sure your website is...

Have you ever wondered why your beautiful, well documented, detailed proposal doesn’t lead to the...

Most of us use some type of form to collect information about someone wanting to use our services....

No matter how great our products and services are, they won’t do any good if we can’t sell them....

Probably the biggest topic in sales is closing the sale. Unfortunately, much of the sales advice...

Decisions are critical on both sides of the table in sales How often have we all heard this...

By looking at the actions of a poor sales person, we can become a good salesman Recently, my...

Sell by understanding what the prospect really needs How often have you met someone or had a...

Sell better, close better, outsell the competition In these somewhat tough times, we often look...

Bidding, estimating and creating proposals to sell the project With all the estimating and bidding...

Helping prospects see the difference to close the sale Helping prospects see the difference to...

Creating proposals that sell Have you ever wondered why your beautiful, well documented, detailed...

Avoiding Fear to Profitably Sell In recent surveys we have been told that competition is becoming...

Creating sales proposals that will sell In recent surveys we have been told that competition is...

Sales Screening and Competition How often have you been tempted to say this? I hear those words a...

Sales Manners You have done everything right.  You made sure the potential client was...

Those of us that have been in business for awhile remember your company’s “Brag Book”.  This...

According to a Consumer Reports National Research Center General Contractors were significantly...

As a small business owner I know it can be difficult to differentiate my company from other...

The home remodeling website Houzz just released their yearly Houzz and Home Report, a survey...

Don’t Be Invisible to Your Clients Happy clients are your best cheerleaders, they like you, trust...

Beware of mis-leading and false marketing promises Yes, I know it is August now as I am writing...

Keeping yourself a secret is not the way to promote your business As children we’re often judged...

Cutting back without reducing your marketing There come times in all of our lives or in our...

Use mystery to increase public relations and marketing results Anyone who has ever read a mystery...

Using Facebook and other social media in word of mouth marketing When you looked at this question...

Using a marketing plan to avoid spur of the moment decisions In light of the current economy and...

Making your business known through public relations and marketing As children we were often judged...

Marketing yourself – encourage word of mouth How often have you been asked “can you keep a...

It breaks my heart when I see such waste.  It really hurts to see and feel the disappointment...

It is possible to get more work The message we have gotten from recent surveys is quite clear. ...

Here are some suggestions when planning a photo strategy for your marketing plan: Schedule...

Combating Negative Reviews Online You work hard running your business and you pride yourself on...

Your customers know you and your work. Prospects, however, may not because they have not yet...

Become known through consistent marketing and referrals Anyone who has ever advertised has most...

Creating effective public relations and marketing plans This could be one of my most hated...

There are many ways to market yourself and your company.  Just as I am not going to tell you...

Marketing to and through you customers We are often so intent on finding new customers or clients...

Effective marketing Rather than putting our marketing efforts solely into advertising, we need to...

Cost effective marketing It often is hard to believe that not all of our clients remember us or...