by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Don’t Be Invisible to Your Clients Happy clients are your best cheerleaders, they like you, trust you, refer you and as a result more likely to use your services in the future. Your existing client base is a very important marketing asset that needs to be cultivated...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Beware of mis-leading and false marketing promises Yes, I know it is August now as I am writing this article and it will only be September when it first appears. But yes, there is a lot of snow out there and it isn’t the cold white stuff that you can make...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Keeping yourself a secret is not the way to promote your business As children we’re often judged by how well we can keep a secret. And if we do a really good job of keeping secrets we’re valued as a trusted friend. So we all know there is great value to...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Cutting back without reducing your marketing There come times in all of our lives or in our businesses when we feel the need to tighten our belts. This is a saying that has been around for as long as I can remember and will probably continue to be around...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Use mystery to increase public relations and marketing results Anyone who has ever read a mystery novel or watched a mystery movie knows how engrossed you get. A good mystery novel is called a page turner for good reason. Imagine reading or watching the...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Using Facebook and other social media in word of mouth marketing When you looked at this question what did you think? Were you reminded of the insurance salesman who asked that question as soon as they signed you up or did you think of someone else wanting...
