by Cindy Walding | Feb 13, 2025 | Marketing & Sales
Sales Screening and Competition How often have you been tempted to say this? I hear those words a lot, mostly when it comes to competition. In fact I’m often told that it’s impossible to compete. The question is compete with who? Before looking...
by Cindy Walding | Feb 13, 2025 | Marketing & Sales
Sales Manners You have done everything right. You made sure the potential client was qualified, you found out what they wanted, you measured, you wrote up a great proposal, it was priced right and you didn’t get the job. Possibly you didn’t even...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Those of us that have been in business for awhile remember your company’s “Brag Book”. This was simply a book with information about your company including before and after photos of projects, details of projects, and testimonials from satisfied clients. This...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
According to a Consumer Reports National Research Center General Contractors were significantly more aggravating than subcontractors but not quite as annoying as the cable guy. Top complaints from homeowners included failing to show up, not taking the time needed to...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
As a small business owner I know it can be difficult to differentiate my company from other similar companies out there. But it’s the differences about you and your company that can get the sale, especially if your price point is higher than your competititor’s. The...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
The home remodeling website Houzz just released their yearly Houzz and Home Report, a survey overview of U.S. Renovation, Custom Building and Decorating in 2014. Some of the findings included: Over half of homeowners on Houzz plan to continue or start renovations...
