by Cindy Walding | Feb 19, 2025 | Marketing & Sales
There are so many marketing tools available to use; emails, Facebook, Houzz, direct mail and print advertising. You can further your brand significantly by taking advantage of all of those tools. The main goal of all of those efforts should be to drive your prospects...
by Cindy Walding | Feb 19, 2025 | Marketing & Sales
There are many social media opportunities to take advantage of to help increase your business. Twitter and blogs are great to promote conversation and engage users. Facebook and Houzz are geared more toward building your brand and driving traffic to your website. Once...
by Cindy Walding | Feb 19, 2025 | Marketing & Sales
Your company’s website is your most powerful marketing tool. Being well ranked in search engines is vital to increase customer traffic to your website and give you qualified leads that can be converted to sales. One way to make sure that you are ranked well locally,...
by Cindy Walding | Feb 19, 2025 | Marketing & Sales
Search Engines, such as Google, Yahoo and Bing are constantly scouting the web looking for relevant information to index. They are interested primarily in content in the form of words, not images. They can “understand,” categorize and index words and phrases but not...
by Cindy Walding | Feb 19, 2025 | Marketing & Sales
The first requirement for visitors to find your business by means of a search engine is to make sure your website is visible to the search engines. This is referred to as being search engine friendly. The exact indexing rules and procedures used by the various search...
by Cindy Walding | Feb 19, 2025 | Marketing & Sales
Pay per Click advertising also known as cost per click, is a model used to direct traffic to your website. Advertisers pay the publisher (typically a website owner) when the ad is clicked. Some Pay Per Click companies refer to each click as a lead. But if you...
