by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Combating Negative Reviews Online You work hard running your business and you pride yourself on your excellent customer service.Then one day, out of the blue you see, or someone mentions that your company has a bad review on Google. You read it and are outraged. How...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales, Planning & Organization
Many of us get leads from various source including referrals from clients, colleagues, friends, or from the internet, advertising, or your website “contact us” form or other marketing efforts. Knowing and keeping track of the origination of these leads is very...
by Cindy Walding | Feb 12, 2025 | Marketing & Sales
Your customers know you and your work. Prospects, however, may not because they have not yet worked with you. Every remodeler is different, and those differences should be marketed and communicated to your prospective customers. One way to market your differences is...
by Cindy Walding | Jul 9, 2024 | Marketing & Sales
Become known through consistent marketing and referrals Anyone who has ever advertised has most likely gotten the same message from their advertising rep. You need consistency, or you need to repeatedly advertise. Now before you stop reading, let me...
by Cindy Walding | Jul 9, 2024 | Marketing & Sales
Creating effective public relations and marketing plans This could be one of my most hated phrases. But unfortunately, I am hearing it much too often these days. So, what is this about and why am I hearing this phrase and what can we do about it now? Recently I...
by Cindy Walding | Jul 9, 2024 | Marketing & Sales
There are many ways to market yourself and your company. Just as I am not going to tell you to take out a bunch of ads, I am not going to tell you to stop advertising if advertising is working for you. However, I will agree with the advertising reps...
